Monday, August 12 2013 16:43

VTB Bank (Armenia) is the most recognizable brand among Armenian banks


Arminfo. VTB Bank (Armenia) has been again singled out by the Institute for Political and Sociological Consulting (IPSC) as the most recognizable brand among Armenian banks. The Institute conducted top-of-mind awareness survey in July of the current year, according to which VTB Bank (Armenia) was an absolute leader.

This poll was conducted in July 2013 in Yerevan and four large cities of Armenia. Some 1,200 people were surveyed there. The major part of respondents first pointed out VTB Bank (Armenia). As a whole, the bank improved its top-of-mind result by 2.9%, compared with the previous survey. Respondents have been chosen at random. All the answers have been checked by using various methods. Some 46.7% of the data have been rechecked by IPSC personnel by calling to respondents and visiting them.

VTB Bank Armenia (Armenian Savings Bank before June 2006) joined VTB Group in April 2004. VTB, the second largest bank of Russia, holds 100% of shares of VTB Bank (Armenia). VTB Bank (Armenia) has 69 branches (including 2 mini-branches) all over Armenia's territory - the largest branch network in the country. VTB Bank (Armenia) is reckoned among leaders for general indicators.
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