Tuesday, August 16 2016 13:12
Karina Melikyan

Areximbank and MasterCard to send customers to a movie  

Areximbank and MasterCard to send customers to a movie  

ArmInfo. Within the framework of a joint campaign, Areximbank- Gazprombank Group and MasterCard offer customers to go to a movie for free. 

The press office of the Bank has told ArmInfo that the customers, who pay at least 8000 AMD for each shopping with a MasterCard or Maestro from August 15 till October 15, will receive a certificate for two movie tickets. To receive the certificate, it is necessary to collect 8 such receipts and submit them to the Dalma Garden Mall and Yerevan Mall. The source says that when paying for the shopping with the Bank's cards at various trade outlets, the holders of MasterCard Maestro, MasterCard Standard, MasterCard Gold (customers using POS-terminals and e-commerce) also receive 1% cash-back.

According to the Analytical Review "Armenian Banks in Card Business" by the Agency of Rating Marketing Information (ArmInfo), as of 1 April 2016, Areximbank-GPB Group has nearly 32 thsd active cards, with 61% of the cards being Visa and 39% MasterCards. The Bank holds the 9th position in terms of Visa cards and the 11th position in terms of MasterCards. As compared to the same period of 2015, the number of MasterCards dropped by 1.5% amid 0.5% growth in Visa cards. In 2015, the amount of transactions with plastic cards totaled 54 bln AMD (11th position retained). 65% or 35 bln AMD of this amount (10th position retained) is ATM transactions (6.2% year-over-year rise). The Bank holds the 10th position by the number of its own POS terminals and ATMs - 286 and 81, respectively. Along with international Visa and MasterCards, the Bank issues and serves local ArCa cards. Areximbank-GPB Group was the first in Armenia to become a principal member of Visa in 2002 by issuing the first Visa cards.

To note, in November 2007 "Gazprombank" OJSC acquired 80% of Areximbank's shares. In July 2008, Gazprombank's stake rose to 94.15%, and in September 2008 Gazprombank acquired the remaining 5.85% stake from Raiffeisen Bank and became the sole owner of Areximbank-Gazprombank Group.  "Gazprombank" OJSC is among the top three banks of Russia and the sole owner of Areximbank.

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