ArmInfo.Ardshinbank has become a partner of Olympicos, a new Armenian animated movie. The movie has been created jointly by Sahakyants Animation Studio and Sharm Holding.
Olympicos unveils the story of the athletic adventures of Armenian King Varazdat of the Arshakid dynasty, who became a champion in boxing in 394, winning the honorary title of Olympicos. The film is based on real historical events. A marble plaque with the names of athletes who won the Olympic Games is preserved in the Olympic Games Museum in the Greek city of Olympia. The Sahakyants family presents this historical episode in its own interpretation - in the genre of comedy.
According to the Chairman of the Management Board of Ardshinbank Artak Ananyan, the decision to become a partner of the film Olympicos was not made by chance: "The film is about willpower, striving for victory, family values and team spirit, and, of course, it is about sports. These ideas echo the core values advocated and promoted by Ardshinbank: only through joint efforts can we achieve great victories, for we are strong together!" noted Mr. Ananyan.
Ardshinbank’s strategy stipulates basic principles of corporate social responsibility, aimed at active participation in the implementation of programs that are vital for the society and the state, as well as at supporting socially significant projects, and proportional development of the regions of Armenia. In this context, an important direction of the bank's activity is the promotion of culture and sports. The campaigns are implemented under the general slogan: “We are strong together”.
It should be noted that Ardshinbank is also the sponsor of streaming by the Armenian Public TV company from the Olympic Games to be held this summer in Tokyo, Japan.