Tuesday, October 3 2017 16:07

ArmInfo. Armenian Card  modernized the logo - the ArCa trade mark, with an up arrow on the  letter A, marking the passed way of the National Unified Payment  System (ENP) and successfully moving towards the set goals.

According to Armenian Card press service, blue and apricot color of  the new logo symbolize peace and abundance, together meaning fruitful  work aimed at sustainable development.

According to the source, the updated logo will first appear on the  new issued ArCa chip cards, as well as on the Armenian Card website.

According to Armenian Central bank data, the number of cards to be  circulated as of July 1, 2017 is 1.6 million, of which 533.6 thousand  are local ArCa cards. The total volume of plastic transactions for  the first half of 2017 almost reached 749 billion drams, with annual  growth of 14.2%. As of July 1, 2017, there were 7184 POS-terminals in  Armenia, of which 790 are located in head offices and branches of  banks, as well as 1347 ATMs.

To note, the development of the market of bank cards in Armenia was  started in March 2000. creation of the National Unified Payment  System (ENP) Armenian Card (ArCa). Already in December 2000.   "Armenian Card" CJSC became a principal member of the international  payment system MasterCard Worldwide. Since 2001 Armenian Card acts as  a processing center that provides, among other things, issuing and  acquiring MasterCard Worldwide cards, acquiring Visa Int. Cards,  having the status of a Member Service Provider (MasterCard) and a  Third Party Processor (Visa Int.). In 2010, the ENP Armenian Card  also acts as the processing center of the international payment  system American Express (Third Party Processor). In early February  2013. "Armenian Card" CJSC completely modernized the software in  accordance with international security requirements, opening a new  era in the development of the Internet and mobile payments market in  Armenia. By the end of 2014, the ENP Armenian Card announced the  introduction of 3D secure technology. On June 3, 2016, an agreement  of intent was signed between Armenian Card CJSC and Mir holding  company, providing for mutual servicing of ArCa and Mir cards in the  payment infrastructures of their participants. The launch of the  pilot project was successfully completed in 2017, and already two  banks - Ardshinbank and ACBA-Credit Agricole Bank started issuing  ArCa-MIR co-brand cards.